Marketing Strategy | GTP staging

G R O W T W O P R O . . .

Sample Video

Lessons to be learned from this session are:

TOCOOR Business Case
Asthma Treatment Business Case
Targeting & Positioning
Hormonal Contraceptive Market Business Case

Marketing Strategy

By : Mohamed Ragab Abdel Alim

1- STP Introduction & Strategy Definition 12 minutes
2- Strategy Concept Recap 20 minutes
3- TOCOOR Business Case 22 minutes
4- Asthma Treatment Business Case 42 minutes
5- Targeting & Positioning 38 minutes
6- Hormonal Contraceptive Market Business Case Discussion 36 minutes

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